Case study: Enabling an informed sales team

Sales personnel want full visibility of what is happening within their accounts.




Thousands of brands trust Feefo to independently collect reviews from their customers.


Feefo's sales and technical support teams are using different underlying applications meaning that sales (using Microsoft Dynamics) could not see open support tickets (managed within Freshdesk). Seamless is pushing ticket data from Freshdesk into Dynamics to give the sales team complete visibility.




 Seeing a list of open support tickets ensures that the sales staff are well informed before and during any outbound calls.

 Drilling down into individual tickets allows the sales team to have up-to-date information on progress of issues in their client base.

 The integration requires no user intervention and updates frequently. Recursyv proactively monitor for data load failures and inform the client if they have occurred.

 The service is built within Microsoft Azure, taking advantage of the resilience, scalability and security of industry leading cloud services.


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